American Girl has unveiled their 2016 Girl of the Year Lea. Lea, the 2016 Girl of the Year, is a talented photographer with an adventurous spirit. In her story, Lea discovers a wide world of possibilities when she embarks on a faraway adventure to Brazil.
T he 18”Lea doll has warm hazel eyes, medium skin, and long wavy hair. Lea arrives in a colorful dress with braided trim, underwear, and sandals with crisscrossed laces. Also included are her colorful canvas messenger bag, a pretend compass necklace, and the Lea Dives In paperback book by Lisa Yee. The Lea collection is available through American Girl’s catalogue; at americangirl.com; at all American Girl retail locations nationwide; and at American Girl specialty boutiques at select Indigo™ and Chapters™ in Canada and El Palacio de Hierro locations in Mexico City. The Lea books can also be purchased through retail and online booksellers.
Written by award-winning author Lisa Yee, the 2016 Girl of the Year books—Lea Dives In, Lea Leads the Way, and Lea and Camila—introduce girls to a curious ten-year-old girl with an adventurous spirit. On a family trip to Brazil to visit her older brother, Zac, who is studying the Amazon rainforest, Lea is excited to capture everything she sees with her camera. Soon Lea makes some incredible discoveries, but she also faces unexpected challenges, including a fear of the ocean, tension with Zac, and finding a baby sloth that has been gravely injured. With the help of her family, her new Brazilian friend, Camila, and her late grandmother’s guiding inspiration, Lea finds the inner strength and confidence to live her new adventures to the fullest.
Giving Back with Lea To show girls that, together, they can make a difference in helping protect animals and their habitats, American Girl has created Wild at Art, a year-long fund-raising campaign in support of World Wildlife Fund (WWF). Starting January 1, American Girl is encouraging girls to use their artistic abilities to host an art sale and donate the proceeds to WWF. To launch the campaign, American Girl has made a $50,000 donation to WWF and also invites customers to contribute at American Girl retail stores and americangirl.com. Parents can visit americangirl.com/wildatart to learn more and register for Wild at Art, plus get animal-themed craft ideas, and be entered into a sweepstakes for the chance to win one of 17 Lea prize packages. In addition, from January 1 through December 31, 2016, for every purchase of one of the three plush animals in Lea’s collection—the margay, sea turtle, or sloth—American Girl will donate $1 (up to a maximum of $100,000) to WWF. Other Lea-related initiatives being held throughout the year include the following:
- Lea™ Born for Adventure Paid App and Online Play: Girls can join Lea in Brazil for an adventure of a lifetime with this paid app, featuring beautiful graphics, exclusive content, and endless play. The app retails for $1.99 and is available for download on com/girloftheyear. Girls can also visit the Lea-dedicated site for book excerpts, movie-related content, games and quizzes, wallpaper and e-cards, and much more.
- Lea Retail Events: On January 1, American Girl stores hosted Lea’s Debut Event, where girls got a first look at her full product collection, plus enjoy in-store activities, colorful crafts, giveaways, and a fun photo opportunity. Girls can also take part in free and paid Lea-related events throughout the year. For more details on the in-store events, visit com/stores.
The Amazing people at American Girl Want you to experience the adventure with Lea. One lucky winner will have the chance to win this gorgeous doll and go on their own adventures with her. Giveaway is open to US only and ends on 1/19 at 11:59pm EST.Must be 18 years old to enter.
Disclosure: All opinions are 100% mine. This giveaway is in no way associated with, sponsored, administered, or endorsed by Facebook, Twitter, Google, Pinterest or any other social media network.All opinions and experiences are Conservamom‘s. Open to US residents only , must be 18+. Confirmed Winner(s) will be contacted through email and have 48 hours to respond before a new winner will be drawn. No purchase necessary. Void where prohibited by law. The sponsor will be responsible for product fulfillment to winner(s) of the giveaway. The disclosure is done in accordance with the Federal Trade Commission 10 CFR, Part 255 Guides Concerning the use of Endorsements and Testimonials in Advertising. For questions or to see your product featured in an Event you can contact Elia At Conservamom