Thursday, March 7, 2013

Pirate’s Booty Sets Sail with Disney Junior’s Jake and the Never Land Pirates

 
Pirate’s Booty®, a leader and manufacturer of all-natural snacks, is pleased to announce its new look, themed to the Disney Junior preschool series, Jake and the Never Land Pirates.  A new snack launch for 2013, Pirate’s Booty is offering a special Limited Edition 12-pack of half-ounce Pirate’s Booty. 
The Limited Edition Jake and the Never Land Pirates multipack features Pirate’s Booty’s best-selling product – Pirate’s Booty Aged White Cheddar.  The pack also features Jake and the Never Land Pirates characters and games to keep the crew engaged during snack time.  The little treasures half-ounce size of Pirate’s Booty Aged White Cheddar is just 65-calories and is the perfect portion for the lunchbox or when on-the-go. 

Disney Junior’s Jake and the Never Land Pirates, cable TV’s #1 series among Boys 2-5 for the past two consecutive years, revolves around a crew of kid pirates – leader Jake and pals Izzy and Cubby – and follows their Never Land adventures as they work to outwit two infamous characters, the one and only Captain Hook and Mister Smee, from the Disney film classic "Peter Pan."

“We (at Pirate’s Booty) are excited to collaborate with Disney Junior on this special Jake and the Never Land Pirates snack,” stated Eric Berniker, Pirate’s Booty Vice President of Marketing.  “Jake and the Never Land Pirates and Pirate’s Booty both embody the fun-loving, adventurous and optimistic spirit that we all love.  Pirate’s Booty is proud to give consumers a delicious and all-natural snacking option with the release of the Limited Edition half-ounce 12-pack of Pirate’s Booty Aged White Cheddar,” he continued.  

“The Jake and the Never Land Pirates edition of Pirates Booty is a fun way to extend the Disney Junior brand, as it represents a snack that the whole family can feel good about eating,” said JD Edwards, Senior Vice President of Media Networks Licensing at Disney Consumer Products. 

Pirate’s Booty Aged White Cheddar is a deliciously baked, all-natural snack made from puffed rice and corn and blended with real aged white cheddar cheese.  Pirate’s Booty has all the fun, but half the fat and fewer calories than regular fried potato chips, so it’s a snack that kids and moms agree on.  Pirate’s Booty is gluten-free and made in a peanut and tree-nut free facility.  The Limited Edition Jake and the Never Land Pirates half-ounce 12-packs are available at retailers nationwide.

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 Our Thoughts
 
When the opportunity came up to take on an all-natural snack I was immediately interested. We're always looking for healthy snacks for the boys since they're constantly eating and wanting snacks when they get home from school. The all-natural aspect was the first thing that drew me in, but the second thing was the Jake and the Never Land Pirates pairing. You see my kids absolutely are in LOVE with Jake and his friends. They never, well almost never, miss an episode on the Disney Channels. 

The company did not disappoint when they sent the samples to be reviewed. You can see from the picture that my youngest was absolutely beyond excited when we opened this package! He could not wait to be able to open a bag and try some while he wore the Jake bandana, played with the foam sword and sat right next to his treasure chest. These snacks were a huge hit with my youngest! As soon as his brothers got home that day he had to give them a bag of their own.
 
The 1/2 ounce bags are convenient for small snacks and great for kids that are on the go! I can honestly say that Pirate's Booty tastes good as well!  I already have had requests for more of the aged white cheddar puffs from my little pirates. I can assure you that the next trip to the store we will be searching for Pirate's Booty. 

Reviewed by Tiff

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